Practical writing for token teams evaluating liquidity, market maker bots, and the providers who sell them. No jargon, no guarantees nobody can keep.
One is software you operate. The other is a trading desk you hire, usually in exchange for a retainer plus a loan of your own tokens. The difference matters more than most token teams realise.
Most bad market making engagements are avoidable at the evaluation stage. These are the questions that separate a real provider from a plausible one.
There is no universal number, but there is a method. Work backwards from the trade size you want your market to absorb, and the rest follows.
Starting from scratch? The guide to crypto market making covers the fundamentals, including a glossary of every term used here.